FTF x JOEBIRD Initiative

The FTF x Joe Bird initiative was created to combat the socioeconomic impacts affecting Black youth in Canada. Our goal is to promote equal opportunity for the Black community, by providing monetary and community outreach to those in need. The time for change is now.

“An individual has not started living until he can rise above the narrow confines of his individualistic concerns to the broader concerns of all humanity” – Martin Luther King Jr.

FTF CANADA and Joe Bird Inc. will be donating 100% of the proceeds contributed to the FTFxJB Initiative to Black youth and their families.  In addition both organizations FTF & JoeBird will be matching donations into the initiative annually – and will do so with the utmost transparency.

This Initiative is here to help:

      • Black students attending post-secondary
      • Community programs/organizations that are assisting in creating opportunities for Black youth across Canada

This initiative is not limited to the two options above, if you believe you or your organization deserve some financial support please do not hesitate to apply when the application period begins.

Please donate here and follow us on our journey to enact change. #FTFXJB

* Please note, we will only be issuing sales receipts. No tax receipts will be given

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